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Where Shopify stores leak revenue — and what we do about it

Most stores aren't failing because the product is wrong. They're failing because of a thousand small technical and UX leaks. We find them, fix them, and prove the lift.

Restrictive themes

Premade themes box your brand in. We build custom Shopify themes that match your identity pixel-for-pixel.

App bloat & conflicts

Too many apps slow your store and break each other. We audit, consolidate, and build custom logic to replace the bloat.

Slow load times

Every extra second of load time cuts conversion by 7%. We hit sub-2.5s LCP across homepage, PLP, and PDP.

Clunky checkout

A leaky checkout kills 70% of carts. We rebuild with Apple Pay, Shop Pay, address autofill, and trust signals throughout.

Scaling bottlenecks

Stores break at peak traffic. Our modular Liquid architecture handles drops, BFCM, and viral moments without buckling.

Painful Admin UX

If your merchandiser can't update the homepage without help, your theme is broken. We ship Online Store 2.0 with full editor control.

No analytics baseline

Going live without GA4 and Meta CAPI means flying blind on every paid channel. We wire the full stack on day one.

SEO regressions

Replatforms without redirect maps lose 30% of organic traffic. We protect every URL.

End-to-end Shopify development services under one roof

A full-stack Shopify capability — design, development, integrations, performance, and post-launch growth.

Custom Shopify theme development

Pixel-perfect, mobile-first themes built in Liquid and Online Store 2.0. Section-based, merchant-editable, Core Web Vitals tuned.

Shopify store setup & launch

Products, collections, shipping zones, tax, payment gateways, domain, analytics, and pre-launch QA across devices.

Theme customization & redesign

Refresh tired themes without losing SEO. Restructure layouts, modernize UX, migrate content with zero downtime..

Shopify app integration

ERP, CRM, OMS, ESP, reviews, subscriptions, loyalty, search, PIM. We integrate cleanly and kill the bloat.

Headless Shopify (Hydrogen & Next.js)

Decoupled storefronts using Storefront API for brands that need full design control and millisecond load times.

Migrations to Shopify

SEO-safe migrations from Magento, WooCommerce, BigCommerce, SFCC, Wix, Squarespace — products, customers, orders, 301s.

Shopify B2B & wholesale

Company accounts, customer-specific catalogs, NET terms, draft orders, quantity rules using Shopify B2B on Plus.

Multi-store & international

Shopify Markets, multi-currency, multi-language, region-specific pricing, IOSS/VAT-compliant checkout for global brands.`

Ongoing support & maintenance

Retainer-based development, bug fixes, theme updates, app upkeep, security patches, growth experiments — 24/7 coverage.

Analytics & tracking setup

GA4, GTM, Meta CAPI, Pinterest CAPI, server-side tracking, and Shopify Analytics dashboards from day one.

Conversion-led copywriting

Homepage, PDP, and category copy written for conversion, not for word count. Brand-voiced.

Ongoing roadmap retainer

Monthly improvement cadence: A/B testing, feature drops, theme upkeep, and growth experiments.

Shopify stores we've built and grown

A sample of brands we've launched, migrated, or scaled on Shopify and Shopify Plus.

Shopify Plus Beverage

Dana's Bakery

Custom Shopify Plus storefront for the iconic NYC macaron brand — recurring orders, ZIP-gated shipping, and seasonal drop architecture built into the theme.

2.1× Conversion lift
<2s LCP on mobile
+34% AOV YoY
Shopify Plus DTC Beauty

Goom

Multi-region Shopify Plus build for an Israeli premium DTC brand — Hebrew/English storefront, multi-currency, and a custom subscription flow on Recharge.

+58% Mobile CR
3 regions Multi-market
95+ PageSpeed
Shopify Apparel

Fair Harbor Clothing

Coastal apparel brand on a high-conversion Shopify theme — editorial PDPs, modular collection pages, and a checkout tuned for Shop Pay and Apple Pay.

+27% RPV uplift
72% Mobile share
4.9★ UX rating
Shopify Plus Health & Wellness

Clinikally

India's leading teledermatology brand — a custom Shopify Plus build with a doctor-consultation flow, prescription cart logic, and complex catalog hierarchy.

10K+ SKU catalog
+41% Checkout rate
2.3× Repeat orders
See the full Shopify portfolio →
2×

Conversion uplift

Average lift after UX, performance, and checkout overhauls

60%

Faster load times

Code optimization, image compression, deferred JS

40%

Lower dev cost

vs. building or hiring an in-house Shopify team

99.9%

Uptime guaranteed

Proactive monitoring, retainers, on-call coverage

The Shopify problems costing you sales.

Slow loading speeds, outdated themes, clunky navigation, poor mobile experience, and broken checkout flows are silently costing your Shopify store thousands in lost revenue every month. Many growing brands struggle with low conversions, high bounce rates, abandoned carts, and missed sales opportunities simply because their store isn’t optimized for today’s demanding shoppers.

Theme customization limits

Ready-made themes feel restrictive. We build custom themes that are entirely yours.

App integration 
hiccups

We handle integrations and build custom apps that extend Shopify's capabilities.

Slow load times killing conversions

Optimized code, compressed assets and CDNs keep buyers engaged and bounce rates low.

Subpar 
user journeys

Cluttered nav and clunky checkouts lose sales. We fix every touchpoint.

Scaling 
bottlenecks

Modular, clean architecture built to handle traffic spikes without breaking.

Checkout abandonment

A broken checkout is the last thing between you and a sale.
Working Process

A proven Shopify development process that ships on time

Six clearly-defined phases. No surprise scope creep, no missed deadlines.

Discovery & strategy 01
Discovery & strategy

Stakeholder workshop, competitor teardown, KPI mapping, and a written scope with deliverables and timelines.

UX & wireframes 02
UX & UX &

Information architecture, user flows, and low-fidelity wireframes — reviewed and signed off before design.

High-fidelity design 03
High-fidelity Design

On-brand design in Figma, component library, responsive mockups across desktop, tablet, and mobile.

Shopify development 04
Shopify development Development

Theme built in Online Store 2.0 with reusable sections, custom Liquid, integrations, and Git-tracked code reviews.

QA, performance & SEO 05
QA, performance & SEO

Cross-browser testing, WCAG 2.1 AA audit, Lighthouse runs, redirect map, schema markup, and content QA.

Launch & hypercare 06
Launch & hypercare

DNS cutover, monitoring, 30-day hypercare, KPI dashboards, and a roadmap for next-iteration growth.

Analyze & Optimize 07
Analyze & Optimize

Improve based on real data and user insights.

We help you make smarter decisions by analyzing real user behavior and performance metrics. From refining UX to optimizing features, every improvement is backed by data — not guesswork.

Six reasons brands stay with us for the long run

Brands stay with us because we deliver consistent results, transparent collaboration, and solutions built to scale.

Shopify Partner certified

Every developer trained on Shopify best practices, Polaris standards, and Online Store 2.0.

250+ stores shipped since 2016

Across fashion, beauty, F&B, jewelry, B2B, and home goods verticals.

Dedicated PM model

Single point of contact, weekly sprints, full visibility via Jira/ClickUp.

24/7 dedicated support

Overlapping coverage across US, UK, UAE, and APAC time zones.

Conversion-first thinking

Every component reviewed against CRO benchmarks before it ships.

Transparent pricing

Fixed-scope projects, written quotes, no surprise change orders.

Code & handover ownership

You get the Git repo, docs, and credentials. Nothing held hostage. Ever.

EU GDPR compliant

Cookie consent, data residency, mandatory webhooks — built in correctly.

Tools and technologies we build with

A full Shopify-native stack plus the third-party tools that move the needle for DTC and B2B brands.

Shopify Liquid
Shopify Liquid

Structures content on the web.

CSS
CSS

Styles and decorates web content.

JavaScript
JavaScript

Adds interactivity to web pages.

JQuery
JQuery

Simplifies JavaScript with easy syntax.

ReactJS
ReactJS

Build dynamic user interfaces efficiently.

Angular
Angular

Powerful framework for web apps.

JAVA
JAVA

Robust language for enterprise applications.

Node.js
Node.js

JavaScript runtime for backend development.

PHP
PHP

Server-side scripting for dynamic websites.

Python
Python

Versatile language for web development.

Rails
Rails

Convention-driven web app framework.

Cassandra
Cassandra

Distributed database for massive scalability.

MongoDB
MongoDB

Flexible NoSQL for unstructured data.

MySQL
MySQL

Reliable relational database for applications.

PostgreSQL
PostgreSQL

Advanced relational database with features.

AWS
AWS

Comprehensive cloud platform for everything.

Azure
Azure

Enterprise-ready cloud and services.

Google Platforms
Google Platforms

Smart cloud tools for developers.

Kubernetes
Kubernetes

Manages containers at massive scale.

What clients say about working with us

Founder
DTC Beauty Brand, UK

"Tetralogicx took our outdated Shopify store and rebuilt it from the ground up. Conversion is up nearly 60% on mobile and the team has been incredibly responsive across time zones."

David Beckham
CEO At astra.com

"We migrated 8,000 SKUs from WooCommerce to Shopify Plus with zero downtime and no SEO loss. The redirect map alone saved us months of organic traffic recovery."

CMO
Health & Wellness Brand, US

"They run our Shopify development as a retainer and it feels like an extension of our team. Weekly demos, fast turnaround, and a partner who pushes back when ideas need refining."

Luke Julian
CEO At astra.com

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Shopify development — frequently asked questions

A templated Shopify store starts around $5,000. Fully custom builds typically range $15,000–$50,000 depending on integrations, custom logic, and pages. Shopify Plus and headless usually start at $40,000. We provide a fixed quote after a free discovery call.

Most fully custom builds take 8–14 weeks end-to-end. Smaller theme customizations ship in 3–5 weeks. Migrations usually take 6–10 weeks depending on catalog and data complexity.

Yes — Tetralogicx is a verified Shopify Partner agency working regularly on Shopify Plus. Our team includes certified developers and theme specialists trained on Online Store 2.0 and the latest API releases.

Yes. We've executed dozens of platform migrations including products, variants, customers, order history, blog content, and SEO metadata. We build a complete 301 redirect map so you don't lose organic rankings.

Yes. Monthly retainers cover theme updates, app maintenance, security patches, A/B testing, and roadmap development — typically 20–80 hours per month with 24/7 emergency coverage.

Yes. We serve clients across the US, UK, UAE, Israel, Australia, and Europe with experience in multi-currency, multi-language, and multi-region setups using Shopify Markets and Plus expansion stores.

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