Clinikally is India's #1 teledermatology platform with 10,000+ SKUs, doctor-led consultations, and prescription fulfillment. We rebuilt their entire commerce flow on Shopify Plus.
Dana’s Bakery ships fresh macarons across the United States. The product is perishable, so some ZIP codes cannot accept overnight delivery at all, and the calendar is built around limited-edition flavour drops that pull around 20× normal traffic within minutes. A large share of orders are gifts rather than purchases for the buyer.
Macarons are perishable. Some ZIP codes can't accept overnight shipping. Drop days (limited-edition flavors) hit 20× normal traffic in minutes. Their old store crashed on drop days, charged customers in invalid ZIP codes, and had no gifting flow — losing them a huge segment of their natural customer base.
We built ZIP validation directly into the cart and PDP, custom Launchpad-style drop deployment, gifting flows with message cards and scheduled shipping, and a checkout tuned for impulse + gifting purchases.
Each one solves a specific part of the brief above.
Real-time validation prevents invalid ZIP purchases from entering cart
Pre-staged inventory with countdown, sold-out gates, and waitlist
Message cards, recipient addressing, scheduled delivery, gift wrap
Daily inventory sync with cold-chain capacity constraints
Theme architecture handles 20× traffic spikes without latency
Holiday subscription flow for repeat gifters
Every engagement runs the same four stages, so you always know what happens next and what you owe us at each one.
We review the current theme, apps and analytics, then write a fixed-scope SOW with named deliverables and a date.
Work happens in a dev store on a Git-backed workflow. You get a preview link from week one, not a reveal at the end.
Cross-browser and device QA, redirect map, analytics verification, then a launch window agreed with you rather than dropped on you.
Fourteen to sixty days of included post-launch support while real traffic finds the edge cases.
Conversion is up 2.1× after the PDP rebuild, AOV is up 34% year-over-year thanks to gifting upsells, and drop days are now smooth — zero downtime across 12 drops in the past year.
Every drop day was a stress event before. Now they're just a Tuesday. The team built us infrastructure we can actually grow on.
The exact platform, services and integrations behind the build.
