Shopify CRO & Audit · Revenue-tied

Shopify CRO that ships measurable revenue lift ships measurable revenue lift

Data-driven A/B testing, funnel teardowns, heatmap analysis, and checkout optimization: tied to revenue, not opinion. 250+ audits delivered, average 18–38% lift.

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Trusted by 250+ brands across the US, UK, UAE & Europe

01 / CAPABILITIES

Eight CRO capabilities tied to revenue (not opinion).

Heatmap + analytics + qualitative research, every recommendation scored on revenue impact, never vanity metrics. Sprint cycles tied to dollar outcomes.

01

A/B testing program

Server-side and client-side tests with Optimizely, VWO, or Shopify-native Functions. Statistically rigorous, sample-size aware.

02

Funnel teardowns

Step-by-step funnel analysis, landing → PDP → cart → checkout. Identify and fix the 3 biggest leaks per quarter.

03

Checkout optimization

Form field reduction, Shop Pay rollout, accelerated checkout, address autocomplete, typical lift 8–22%.

04

PDP optimization

Above-the-fold testing, sticky add-to-cart, image gallery improvements, size/variant selector UX, social proof modules.

05

Heatmap research

Hotjar / Microsoft Clarity sessions, scrollmaps, rage clicks, exit intent, turned into testable hypotheses.

06

Qualitative research

5-second tests, customer interviews, post-purchase surveys, NPS, for the “why” behind the numbers.

07

Personalization

Klaviyo flows, Nosto / Rebuy product recs, segment-aware merchandising, returning-visitor experiences.

08

Monthly CRO retainers

2–3 tests shipped/month, monthly readouts, quarterly strategic review, revenue lift in the SOW.

02 / PROCESS

How a CRO program runs.

Conversion work without instrumentation is decoration. The first stage exists to make the rest measurable.

  1. Stage 1

    Baseline and instrumentation

    Stage 1

  2. Stage 2

    Research and hypothesis

    Stage 2

  3. Stage 3

    Test and measure

    Stage 3

  4. Stage 4

    Roll out and compound

    Stage 4

03 / OUR WORK

Recent work from our portfolio.

Live stores, apps and platforms we have built and run. Case studies open on this site; other projects open the live build in a new tab.

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2×

Conversion uplift

typical after a CRO-led rebuild

60%

Faster load times

median improvement at launch

40%

Lower cost

against an in-house team of the same size

99.9%

Uptime

on Shopify infrastructure

04 / PRICING

Transparent pricing. Pick the model that fits your stage.

Fixed-scope projects, ongoing retainers, or full-time dedicated teams. Whatever the engagement, you'll see the price before you sign: no hourly creep, no surprise change orders.

Project

Fixed-scope build

$5K – $250K

Fixed timeline · Milestone-billed

Best for: Store launches, redesigns, migrations, mobile apps, MVPs

  • Fixed SOW & written deliverables
  • 14–60 day hypercare included
  • Clean code & documentation handover
  • Easy off-ramp, no lock-in

Retainer

Monthly partnership

$1.2K – $12K / mo

15–150 hrs/month · Month-to-month

Best for: Established stores running CRO, A/B tests, & ongoing improvements

  • Dedicated PM + senior engineer
  • Sprint cadence with weekly demos
  • 2–8 A/B tests per month
  • Unused hours roll 50% forward

Dedicated team

Full-time pod

$8K – $40K / mo

1–8 engineers · Embedded in your roadmap

Best for: In-house augmentation, Shopify Plus brands, multi-region scaling

  • Senior engineers full-time on your team
  • Direct Slack & daily standups
  • Reports to your CTO/Eng Lead
  • Signed SLA & SOC2-aligned process

05 / WHY BRANDS STAY

Six reasons brands keep the programme running.

Most of our conversion work is repeat business or referral. These are the reasons clients give when we ask why.

Shopify Partner since 2018

Certified, with direct partner support channels when a build needs them.

250+ stores shipped since 2019

Seven years of Shopify-specific pattern recognition, not general web work.

A dedicated PM on every build

One accountable owner, weekly written updates, no account-manager telephone game.

Conversion-first, not pixel-first

Design decisions are argued from revenue impact, and measured after launch.

Transparent, fixed-scope pricing

Written scope and a fixed number before work starts. No surprise line items.

You own the code, always

Clean handover, documented, on your repos. Leaving is never held over you.

06 / TECH STACK

What we run conversion work with.

Research tooling to find the hypothesis, testing infrastructure to settle it, and Shopify-native code to ship the winner.

Research

  • Liquid
  • Online Store 2.0
  • Hydrogen
  • React
  • Next.js
  • JavaScript
  • TypeScript

Testing

  • Node.js
  • PHP
  • Python
  • GraphQL
  • Storefront API
  • Shopify Functions

Analytics

  • MySQL
  • PostgreSQL
  • MongoDB

Implementation

  • AWS
  • Google Cloud
  • Kubernetes

07 / FAQ

Questions we hear before every Shopify CRO & Audit engagement.

Honest answers, including the ones most agencies dodge.

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What kind of lift can I expect?

Typical 18–38% revenue lift per quarter, depending on baseline. Highest-leverage stores often see 50%+ in the first 6 months.

How is a CRO audit different from a UX audit?

UX audits give opinion. CRO audits give prioritized hypotheses with revenue impact estimates, tied to your actual data, not best practices.

What tools do you use?

Hotjar / Microsoft Clarity for behavior, Optimizely / VWO for tests, GA4 + Shopify Analytics for revenue, Klaviyo for segments.

Do I need a minimum traffic level?

For statistically valid tests: ~10K monthly sessions. Below that, we focus on qualitative + best-practice fixes rather than A/B testing.

Will you implement the changes?

Yes, our dev team ships every winning test. No throwing recommendations over the wall.

Cost?

One-time audit: $3K–$8K. Monthly CRO retainer: $3K–$15K. Quarterly programs: $25K–$80K. Revenue lift guarantees available for established programs.