Shopify Store Setup · End-to-end builds

Shopify store builds that launch in 4–8 weeks

End-to-end Shopify store setup: from Figma to launch. Custom themes, product imports, payment + shipping config, App Store integrations, and a written 30-day launch SOW.

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01 / CAPABILITIES

Eight services for a launch you won’t want to redo.

Skip the freelancer roulette and the template-builder rabbit hole. End-to-end Shopify launches with senior-led design, development, and merchandising.

01

Custom theme builds

Hand-built from Figma using Liquid & OS 2.0: no Dawn fork, no Shogun, no PageFly.

02

Figma-to-Shopify

Pixel-accurate translation from Figma to live store, including all section variants and merchant settings.

03

Product catalog

CSV imports, Matrixify migrations, metafields, variant logic, image optimization, SEO-friendly URLs.

04

Payment & checkout

Stripe, Shop Pay, Apple Pay, PayPal, local payment methods, 3DS, fraud screening, accelerated checkout.

05

Shipping & tax

Carrier rates, zone-based shipping, free-ship thresholds, automated tax via Avalara or Shopify Tax.

06

App integrations

Klaviyo, Recharge, Yotpo, Loop Returns, Gorgias, configured properly, not just installed.

07

SEO & structured data

JSON-LD product schema, OG tags, sitemap, redirect maps, Google Search Console connected before launch.

08

Launch & QA

Cross-browser/device QA, accessibility audit, soft launch, monitoring, and a 30-day post-launch retainer.

02 / PROCESS

How a store launch runs.

A four to eight week launch only works if the sequence is fixed and content arrives on time.

  1. Stage 1

    Kickoff and content collection

    We agree the sitemap and send a content checklist. Late content is the single biggest cause of late launches.

  2. Stage 2

    Theme build

    Your design gets built into a working theme with editable sections, reviewed on a preview link each week.

  3. Stage 3

    Catalog and configuration

    Products, collections, payments, shipping rates, tax and the app stack get configured and test-ordered end to end.

  4. Stage 4

    Launch and QA

    Full pre-launch checklist, test transactions, analytics verification, then go live.

03 / OUR WORK

Recent work from our portfolio.

Live stores, apps and platforms we have built and run. Case studies open on this site; other projects open the live build in a new tab.

View all work

2×

Conversion uplift

typical after a CRO-led rebuild

60%

Faster load times

median improvement at launch

40%

Lower cost

against an in-house team of the same size

99.9%

Uptime

on Shopify infrastructure

04 / PRICING

Transparent pricing. Pick the model that fits your stage.

Fixed-scope projects, ongoing retainers, or full-time dedicated teams. Whatever the engagement, you'll see the price before you sign: no hourly creep, no surprise change orders.

Project

Fixed-scope build

$5K – $250K

Fixed timeline · Milestone-billed

Best for: Store launches, redesigns, migrations, mobile apps, MVPs

  • Fixed SOW & written deliverables
  • 14–60 day hypercare included
  • Clean code & documentation handover
  • Easy off-ramp, no lock-in

Retainer

Monthly partnership

$1.2K – $12K / mo

15–150 hrs/month · Month-to-month

Best for: Established stores running CRO, A/B tests, & ongoing improvements

  • Dedicated PM + senior engineer
  • Sprint cadence with weekly demos
  • 2–8 A/B tests per month
  • Unused hours roll 50% forward

Dedicated team

Full-time pod

$8K – $40K / mo

1–8 engineers · Embedded in your roadmap

Best for: In-house augmentation, Shopify Plus brands, multi-region scaling

  • Senior engineers full-time on your team
  • Direct Slack & daily standups
  • Reports to your CTO/Eng Lead
  • Signed SLA & SOC2-aligned process

05 / WHY BRANDS STAY

Six reasons brands stay with us for the long run.

Most of our Shopify work is repeat business or referral. These are the reasons clients give when we ask why.

Shopify Partner since 2018

Certified, with direct partner support channels when a build needs them.

250+ stores shipped since 2019

Seven years of Shopify-specific pattern recognition, not general web work.

A dedicated PM on every build

One accountable owner, weekly written updates, no account-manager telephone game.

Conversion-first, not pixel-first

Design decisions are argued from revenue impact, and measured after launch.

Transparent, fixed-scope pricing

Written scope and a fixed number before work starts. No surprise line items.

You own the code, always

Clean handover, documented, on your repos. Leaving is never held over you.

06 / TECH STACK

What we build Shopify with.

Shopify-native where Shopify is strongest, and a proper engineering stack behind it when a build outgrows the theme.

Storefront

  • Liquid
  • Online Store 2.0
  • Sections
  • Metafields
  • JavaScript
  • TypeScript

Design & build

  • Figma
  • SCSS
  • Tailwind

Commerce config

  • Shop Pay
  • Apple Pay
  • PayPal
  • Shopify Tax
  • Carrier rates

Data & SEO

  • Matrixify
  • CSV import
  • JSON-LD
  • Search Console

07 / FAQ

Questions we hear before every Shopify Store Setup engagement.

Honest answers, including the ones most agencies dodge.

How long does a Shopify store launch take?

Typical: 4–6 weeks for a single-region store, 6–10 weeks for multi-region with Markets. Includes design, dev, content, QA, and launch.

Do you use a template or build custom?

Custom from Figma. No Dawn fork. Section-based, OS 2.0, fully merchant-editable. No PageFly / Shogun. They hurt Core Web Vitals.

Can you migrate my existing store?

Yes: from any platform. We handle product, customer, and order migration with redirect maps that preserve SEO.

Will I be able to edit the store myself?

Yes: everything is section-based with merchant-friendly settings. You can edit copy, swap images, reorder sections, and create new pages without touching code.

How much does a launch cost?

Single-region: $15K–$35K. Multi-region with Markets: $25K–$60K. Replatforms: $40K–$120K. Fixed-fee SOW, no surprise add-ons.

Do you handle product photography?

We don’t shoot photos but we partner with three ecommerce photo studios in the US, UK, and UAE if you need that, happy to introduce.