Shopify Plus development for brands that scale past $2M

Where Plus-scale stores leak revenue, and what we do about it

Eight problems account for most of the money left on the table once a brand outgrows standard Shopify. Each one has a fix we run as standard.

• Checkout stuck in the pastcheckout.liquid customisations do not carry forward. We rebuild them as Checkout UI extensions and Functions before the deprecation forces your hand.
• B2B run on spreadsheetsNet 30 terms, price lists and company accounts handled over email. Plus models all three natively, without a third-party portal.
• Discount logic you rentStacking rules living inside an app you pay for monthly. Shopify Functions move that logic into your own codebase, at checkout speed.
• Markets bolted on laterCurrency, language and catalogue differences retrofitted one region at a time. We set Markets up once, so the next region is configuration rather than a project.
• A manual operations taxOrder tagging, fraud review and inventory sync done by a person every morning. Flow automations take the repeatable half of that work.
• Migration without reconciliationProducts, customers, orders and subscriptions moved without a line-by-line count. We run both platforms in parallel and reconcile before cutover.
• API limits found at peakRate limits surface on drop days, not on an average Tuesday. Plus headroom only helps if the integrations were written to use it.
• No redirect mapA replatform without a mapped organic surface loses rankings you spent years paying for. Every URL is mapped before cutover, not after.