Shopify Speed · Core Web Vitals

Shopify speed optimization that hits sub-2.5s LCP

End-to-end Shopify store setup: from Figma to launch. Custom themes, product imports, payment + shipping config, App Store integrations, and a written 30-day launch SOW.

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01 / CAPABILITIES

Eight speed capabilities to hit sub-2.5s LCP.

From theme code surgery to font loading, image optimization, third-party app audits, and JavaScript trimming. We hit Core Web Vitals with a written guarantee.

01

Theme code audit

Liquid optimization, render-blocking script removal, lazy-loading, critical CSS extraction, async font loading.

02

Lighthouse + CrUX

Real-user monitoring via Chrome UX Report, synthetic Lighthouse runs, WebPageTest waterfalls, ongoing dashboards.

03

Image optimization

Responsive images with sizes/srcset, WebP/AVIF, lazy-loading, CDN delivery, decode hints, blur-up placeholders.

04

App audit + slim

Identify the 3–5 third-party apps tanking your Lighthouse score, remove or replace with theme-native code.

05

Hydrogen / Oxygen

Shopify’s headless framework for sub-1.5s LCP on Plus stores. React Server Components, edge-first rendering.

06

Font loading

Self-hosted fonts, font-display:swap, font-subsetting, preload tags, FOUT/FOIT prevention.

07

CDN + edge

Cloudflare in front of Shopify CDN, image transforms, HTML caching at the edge, smart preloading.

08

30-day monitoring

Post-launch CWV dashboards, alerts on regressions, monthly Lighthouse audits, regression prevention CI.

02 / PROCESS

How a speed engagement runs.

Speed work is measured, not asserted. Every stage produces a number you can check yourself.

  1. Stage 1

    Measure field and lab

    Stage 1

  2. Stage 2

    Fix the critical path

    Stage 2

  3. Stage 3

    Re-measure and verify

    Stage 3

  4. Stage 4

    Monitor for thirty days

    Stage 4

03 / OUR WORK

Recent work from our portfolio.

Live stores, apps and platforms we have built and run. Case studies open on this site; other projects open the live build in a new tab.

View all work

2×

Conversion uplift

typical after a CRO-led rebuild

60%

Faster load times

median improvement at launch

40%

Lower cost

against an in-house team of the same size

99.9%

Uptime

on Shopify infrastructure

04 / PRICING

Transparent pricing. Pick the model that fits your stage.

Fixed-scope projects, ongoing retainers, or full-time dedicated teams. Whatever the engagement, you'll see the price before you sign: no hourly creep, no surprise change orders.

Project

Fixed-scope build

$5K – $250K

Fixed timeline · Milestone-billed

Best for: Store launches, redesigns, migrations, mobile apps, MVPs

  • Fixed SOW & written deliverables
  • 14–60 day hypercare included
  • Clean code & documentation handover
  • Easy off-ramp, no lock-in

Retainer

Monthly partnership

$1.2K – $12K / mo

15–150 hrs/month · Month-to-month

Best for: Established stores running CRO, A/B tests, & ongoing improvements

  • Dedicated PM + senior engineer
  • Sprint cadence with weekly demos
  • 2–8 A/B tests per month
  • Unused hours roll 50% forward

Dedicated team

Full-time pod

$8K – $40K / mo

1–8 engineers · Embedded in your roadmap

Best for: In-house augmentation, Shopify Plus brands, multi-region scaling

  • Senior engineers full-time on your team
  • Direct Slack & daily standups
  • Reports to your CTO/Eng Lead
  • Signed SLA & SOC2-aligned process

05 / WHY BRANDS STAY

Six reasons brands stay with us after the numbers move.

Most of our performance work turns into a retainer or a referral. These are the reasons clients give when we ask why.

Shopify Partner since 2018

Certified, with direct partner support channels when a build needs them.

250+ stores shipped since 2019

Seven years of Shopify-specific pattern recognition, not general web work.

A dedicated PM on every build

One accountable owner, weekly written updates, no account-manager telephone game.

Conversion-first, not pixel-first

Design decisions are argued from revenue impact, and measured after launch.

Transparent, fixed-scope pricing

Written scope and a fixed number before work starts. No surprise line items.

You own the code, always

Clean handover, documented, on your repos. Leaving is never held over you.

06 / TECH STACK

What we run performance work with.

Measurement first, then theme surgery, and headless only when Liquid has genuinely run out of room.

Measurement

  • Liquid
  • Online Store 2.0
  • Hydrogen
  • React
  • Next.js
  • JavaScript
  • TypeScript

Theme

  • Node.js
  • PHP
  • Python
  • GraphQL
  • Storefront API
  • Shopify Functions

Media

  • MySQL
  • PostgreSQL
  • MongoDB

Edge & headless

  • AWS
  • Google Cloud
  • Kubernetes

07 / FAQ

Questions we hear before every Shopify Speed engagement.

Honest answers, including the ones most agencies dodge.

How fast can you make my Shopify store?

Most stores hit sub-2.5s LCP, CLS

Do you guarantee Core Web Vitals?

Yes: the SOW includes target LCP, CLS, and INP values. If we don’t hit them, we work for free until we do.

What if my store uses lots of apps?

We audit every third-party app for performance impact. We’ll recommend which to remove, replace with theme-native code, or load lazily.

Will speed improvements hurt my design?

No. We don’t cut features. We refactor how they load. Critical content loads first, decorative assets load after, third-party scripts get deferred.

What does speed optimization cost?

One-time sprint: $3K–$12K depending on store complexity. Monthly performance retainer: $1.5K–$6K/mo. ROI usually 2–5x in first quarter.

How do you measure success?

Lighthouse score 90+ on mobile, CrUX field data passing all three Core Web Vitals, ongoing dashboards. See our 12-point speed checklist →