Ecommerce Development · Shopify Native

Shopify stores that convert, scale and stay fast

Custom themes, Shopify Plus builds, migrations, apps and CRO — engineered for performance, merchant control and revenue. We build Online Store 2.0 themes, headless storefronts and enterprise architecture without the bloat of page builders or forks.

Projects Delivered
250+
avg conversion uplift
2.1×
typical mobile LCP
<2.5s

48-hour audit

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Send your store URL and we reply with a recorded walkthrough: performance bottlenecks, conversion gaps, technical debt and five high-impact development actions ranked by revenue potential. No pitch, no obligation.

  • A recorded walkthrough, sent to your inbox
  • Priorities ranked by impact
  • No pitch, no obligation
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01 / CAPABILITIES

Sixteen Shopify capabilities under one accountable team.

From a brand-new store to a Shopify Plus replatform, from a single conversion sprint to a 12-month retainer. We ship what your roadmap actually needs, when it needs it.

01

Custom Shopify themes

Hand-built themes from Figma: no Dawn fork, no bloated page builders. Section-based, Online Store 2.0, fully merchant-editable.

02

Shopify Plus builds

Enterprise replatforming from Magento, WooCommerce, BigCommerce, and Salesforce: with checkout extensions, B2B, markets, and Shopify Functions.

03

App development

Custom Shopify apps, App Store launches, embedded admin apps, Shopify Functions, and theme app extensions, all using Remix & Polaris.

04

CRO & audit

Data-driven A/B testing, heatmap analysis, funnel teardowns, and checkout optimization, tied to revenue, not opinion, plus conversion-led copy for homepage, PDP and category pages.

05

Speed optimization

Sub-2.5s LCP, CLS under 0.1, INP under 200ms, with a 12-point checklist that hits Google’s Core Web Vitals in 10–15 days.

06

Agentic commerce

Make your catalog discoverable in ChatGPT, Google AI Mode, Copilot, and Gemini: with UCP, MCP, schema, and Agentic Storefronts.

07

Shopify mobile app

Native iOS & Android apps for Shopify, App Store launches, push notifications, deep links, with 3.2× conversion vs mobile web.

08

Support & retainers

Monthly Shopify retainers, dedicated PM, written SLAs, weekly demos. 80+ improvements shipped per year with zero surprise bills.

09

Store setup & launch

Products, collections, shipping zones, tax, payment gateways, domain, analytics, and pre-launch QA across every device.

10

Theme customization & redesign

Refresh a tired theme without losing rankings: restructured layouts, modernised UX, content migrated with no downtime.

11

App integration

ERP, CRM, OMS, ESP, reviews, subscriptions, loyalty, search and PIM, integrated cleanly and stripped of the bloat.

12

Headless Shopify

Decoupled storefronts on the Storefront API with Hydrogen or Next.js, for brands that need full design control.

13

Migrations to Shopify

SEO-safe moves from Magento, WooCommerce, BigCommerce, SFCC, Wix and Squarespace: products, customers, orders and 301s.

14

B2B & wholesale

Company accounts, customer-specific catalogues, NET terms, draft orders and quantity rules on Shopify B2B.

15

Multi-store & international

Shopify Markets, multi-currency, multi-language, region-specific pricing and VAT-compliant checkout for global brands.

16

Analytics & tracking

GA4, GTM, Meta CAPI, server-side tracking and Shopify Analytics dashboards wired up from day one.

02 / PROCESS

How an ecommerce development engagement runs.

Every project follows the same four stages. You always know what is happening next and how success is measured at each milestone.

  1. Stage 1

    Discovery & audit

    We review your current store, tech stack, performance, conversion data and commercial goals, then deliver a clear scope, architecture recommendation and fixed-fee proposal.

  2. Stage 2

    Architecture & design system

    Theme structure, section library, performance budget, integration map and (where needed) headless or Plus architecture are locked before heavy build work begins.

  3. Stage 3

    Build, test & launch

    Development in sprints with staging reviews, Core Web Vitals checks, cross-device QA, data migration and a controlled go-live with rollback plan.

  4. Stage 4

    Measure, support & iterate

    Post-launch monitoring, conversion and speed reporting, and ongoing retainers or fixed sprints so the store keeps improving after day one.

03 / OUR WORK

Recent work from our portfolio.

Live stores, apps and platforms we have built and run. Case studies open on this site; other projects open the live build in a new tab.

View all work

250+

Shopify projects delivered

from first-time launches to enterprise Plus replatforms

2.1×

Average conversion uplift

from CRO, speed and checkout work on existing stores

<2.5s

Typical mobile LCP

after our 12-point Core Web Vitals programme

80+

Improvements per year

on active retainers with written SLAs and weekly demos

04 / PRICING

Transparent pricing. Pick the model that fits your development goals.

Fixed-scope projects, ongoing retainers, or full-time dedicated teams. Whatever the engagement, you’ll see the price before you sign: no hourly creep, no surprise change orders.

Project

Fixed-scope development project

$8K – $65K

Fixed timeline · Milestone-billed

Best for: New themes, Plus builds, migrations, CRO sprints, custom apps

  • Fixed SOW & written deliverables
  • Clear before/after performance metrics
  • Full documentation & handover
  • Easy off-ramp, no lock-in

Retainer

Monthly development partnership

$2.5K – $12K / mo

20–60 hrs/month · Month-to-month

Best for: Brands needing ongoing features, speed work, QA and support

  • Dedicated development lead
  • Sprint cadence with monthly reporting
  • Priority bug fixes & improvements
  • Unused hours roll 50% forward

Dedicated team

Full-time development pod

$8K – $22K / mo

1–3 specialists · Embedded in your product team

Best for: High-growth brands, continuous roadmap delivery, multi-store programmes

  • Senior Shopify specialists full-time
  • Direct Slack & weekly standups
  • Reports to your tech / product lead
  • Signed SLA & continuous shipping

05 / WHY BRANDS STAY

Six reasons brands stay with us for ecommerce development.

Most of our development work is repeat business or referral. These are the reasons clients give when we ask why.

Shopify-native engineering

We build on Liquid, Online Store 2.0, Plus and Functions — not page builders or fragile forks that become technical debt.

Measured against revenue & speed

Conversion, LCP, CLS and INP are tracked. We optimise for money and Core Web Vitals, not just ‘looks done’.

A dedicated lead on every project

One accountable owner, clear weekly updates, no account-manager telephone game.

Clean, merchant-editable code

Sections and settings your team can change. Documentation that matches reality. Leaving is never held over you.

Transparent, fixed-scope pricing

Written scope and a fixed number before work starts. No surprise line items or hourly creep.

You own the code & data

Full repository access, clean handover and all analytics. We stay because the work is good, not because exit is hard.

06 / TECH STACK

What we use for ecommerce development.

Native Shopify tooling first, modern front-end frameworks when needed, and measurement wired in from day one — never generic page-builder stacks applied to every brand.

Shopify core

  • Liquid
  • Online Store 2.0
  • Shopify Plus
  • Checkout Extensibility
  • Shopify Functions
  • Markets
  • B2B

Front-end & headless

  • Hydrogen
  • Remix
  • Next.js
  • Storefront API
  • GraphQL
  • Tailwind
  • Alpine / vanilla JS

Apps & tooling

  • Polaris
  • Shopify CLI
  • Theme Check
  • GitHub Actions
  • Figma
  • Storybook

Performance & analytics

  • Lighthouse
  • WebPageTest
  • GA4
  • GTM
  • Meta CAPI
  • Shopify Analytics
  • Looker Studio

07 / FAQ

Questions we hear before every development engagement.

Honest answers, including the ones most agencies dodge.

How long does a typical Shopify development project take?

New theme builds usually run 6–14 weeks. Shopify Plus or multi-market projects 12–20 weeks. Migrations and CRO sprints are often shorter. Timeline is fixed in the SOW before work starts.

Do you only build custom themes or also work with existing ones?

Both. We build from Figma when needed, and we also redesign, performance-optimise and extend existing themes without a full rewrite when that is the better path.

Can you handle Shopify Plus, B2B and headless?

Yes. Checkout extensibility, Shopify Functions, B2B company accounts, Markets, Hydrogen and Storefront API builds are part of our standard capability set.

What does a typical engagement cost?

Projects: $8K–$65K. Monthly retainers: $2.5K–$12K/mo. Dedicated team: $8K–$22K/mo. Every quote is fixed-fee and locked in the SOW.

How do you protect rankings and revenue during a migration or redesign?

URL mapping and 301s, content and metadata preservation, staged go-live, Core Web Vitals checks and post-launch monitoring so rankings and conversion are protected.

Do you offer ongoing support after launch?

Yes. Retainers include a dedicated lead, written SLAs, weekly demos and continuous improvements. Most clients stay on retainer after the initial build.