A Shopify store for a UK premier stockist of Bernina machines, OESD stabilisers, AccuQuilt cutters and Mettler/Aurifil threads. The catalogue is unusually deep — machines from £2,995 to £7,095 alongside £5 notions — and is navigable three separate ways: by category, by project, and by brand, producing well over 150 mapped collections. Alongside retail it sells services and education as bookable products: longarm quilting, machine servicing, machine demos, in-person classes, retreats, private tuition and online events.
Quilt Direct
Multi-Axis Retail & Tuition Storefront on Shopify
PROJECT DETAILS
- Client
- Tavistock, Devon
- Timeline
- 2021-2022
- Category
- Shopify, Home
- Industry
- Craft & Hobby Retail, Education & Services Commerce, Specialist Machinery & Equipment
- Services
- Shopify storefront development with tri-axis mega-menu architecture (category / project / brand)
- Engagement
- 12 weeks build · Ongoing retainer
- Region
- United Kingdom
AT A GLANCE
Project facts.
- 150+ collections across three navigation axes; machines £2,995–£7,095 alongside notions and thread
